Now is the time to double-down on your content.

In times of uncertainty, it’s natural to tighten your belt and cut spending. But as a business owner, the biggest mistake you can make with content is to have a short-term outlook on its return.

For example, $1,000 spent on a blog post optimized for SEO will generate traffic (or leads) indefinitely while also helping your audience and earning their trust. That same $1,000 spent on a piece of advertising won’t go nearly as far and will only generate traffic as long as you’re spending media dollars. And this one small example can be applied to nearly every marketing scenario imaginable.

High-quality content that connects with your audience and provides value will deliver results on day one and gradually increase over time. The compounding returns of content marketing make it the smartest investment you can make in times of uncertainty.

 

Why work with Clixable?

 
  • We work incredibly hard but prioritize our faith and families above all else.

  • We value honesty and integrity in our team and those with whom we partner.

  • We volunteer, give back to the community, and strive to be a light to everyone we encounter.

  • We like to have fun :)

Meet our team.

  • Justin Whitcomb

    Justin Whitcomb

    CONTENT STRATEGY MANAGER

    With a multi-faceted background in web development, copywriting, and education, Justin brings an eye for creative and educational content with an SEO-driven approach to writing. He’s been developing content for marketing companies and small businesses for over 15 years, and he loves creating practical and actionable content that builds brand authority. Justin believes that effective web presence starts and ends with connecting people to a company’s vision, and he strives to bring that vision to life with clear and engaging writing. When he’s off the clock, Justin loves to learn, laugh, and play with his crazy big family, go to concerts with his wife, and spend time leading and building community in his church. You can find him online at JustinWhitcomb.com, where he’s encouraging men, husbands, and families to dig deeper into their faith.

  • Jamin Ver Velde

    Jamin Ver Velde

    DESIGNER

    With over 20 years under his belt, Jamin is a pro. Well-versed in all aspects of print and digital creative, he loves to operate at the intersection of data, design, and communication. And Jamin’s formal training in story-based branding is essential to what we do at Clixable. When he’s not bringing a brand to life, you can find Jamin enjoying time with family, playing golf, or basketball.

  • Mark Henderson

    Mark Henderson

    PRINCIPAL & BRAND STRATEGIST

    For the past 20 years, Mark has held positions with publicly traded corporations, mid-sized agencies, and startups. He’s skilled in communications, brand strategy, and creative development. His passion for helping businesses grow, thrive, and make an impact in their world is what drives him every day. Outside of the daily 8-to-5, his life revolves around church, family, and his men’s ministry, The Inspired Legacy.

What people are saying about us.

Want to know more?

We’re confident that we can bring clarity to your marketing, equip you to tell your story, and help you grow your business.